Mi Focus Media

The Secret Ingredient for Successful B2B News Portals

We want to tell you how we achieved successful B2B news portals.

To achieve this, we had to:

Create Quality Content

Have a Deep Understanding of Our Audience

Stay Constantly Updated

Have Effective SEO

Interact with the Audience

But the first essential ingredient is constant improvement: not only setting and surpassing new goals each year but also daring to do what others don’t attempt. This bold and proactive approach distinguishes us, taking our capabilities and results to unprecedented levels.

We Are Exceeding the Average!

Our performance metrics have not only met but significantly exceeded industry averages, thus demonstrating the impact and effectiveness of our actions.

Performance Comparison of Our Newsletters:

Our Click Rate: 5.1% – increased by 185% – While the industry average is approximately 2.6%

Our Open Rate: 30% ↑ 15.2% – While the industry average is approximately between 20% and 30%

Our Clicks per Unique Opens: 23.5% ↑ 147% – The average is generally around 2.6%

his success would not have been possible without our constant commitment to quality and innovation.

Wherever we went this year, we managed to create a magical potion. It didn’t matter which continent or city we visited. From Switzerland, Paris, Miami, Quito, Buenos Aires, and Las Vegas, it happened.

That magic could only be achieved thanks to the secret ingredients you can discover in the following video.

Packaging Latam - Noticias de la Industria B2B

ALSO, WE ACHIEVED SOMETHING BIG on the B2B news portal COSMETIC LATAM!

Our channel surpassed one million views this year, an achievement that drives us to continue creating valuable video content.

Featured Companies of the Year

Get to know the companies that shone brightly this year.

  • CLR
  • LUBRIZOL
  • BART
  • LIPOTRUE
  • Dr. Goya Análisis
  • Dermaclaim
  • Natura
  • Bentsai
  • INdermal

Events Where Our News Portals Were Present

A look at the events that marked our agenda.

  • Vitafood Switzerland
  • SupplySide West in Las Vegas
  • Cosmoprof Miami
  • In – Cosmetic Global Paris
  • Pro Cosmeticos Ecuador

Webinars:

  • Want to know how the Bio-Inspired Formula can improve the treatment of localized fat?
  • Trends 2024
  • Active Beauty
  • Neurocosmetics
  • Highlighting Skin Health
  • Trends in Nutraceuticals
  • Impact of Nutrition on Mental Health
  • Successfully Formulating with Magnesium

We will continue to work with the same dedication and creativity to keep raising our standards and results.

The Reach of Our B2B News Portals by Industry Types

Each B2B News Portal offered us very interesting statistics and data, and in some cases, similar trends in interest. Below are the countries with the highest interest, ordered by the number of views.

Cosmetic Latam

  • Mexico
  • Colombia
  • Spain
  • Peru
  • United States

Lácteos Latam

  • Mexico
  • Argentina
  • Colombia
  • Spain
  • United States

Packaging Latam

  • Mexico
  • Colombia
  • Peru
  • Spain
  • Argentina
  • United States

Ingredientes Latam

  • United States
  • Mexico
  • Spain
  • Colombia
  • Argentina

The United States will continue to be a key market in the Spanish-speaking sector.

Here I want to remind you of something important:

The U.S. is already the second-largest Spanish-speaking country. By 2050, it could be the first, ahead of Mexico, according to Dynamic Language. We’ve seen this in our statistics for years, especially in the B2B Ingredients industry, where the United States ranks first among the most interested countries.

Knowing all these numbers and many other trends is what makes our B2B News Portals successful.

Would you like to know more about the B2B industry?

I invite you to subscribe to our newsletter by completing the following form.

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